daniel_3.0

ABOUT THE PROJECT

PBS & Fred Rogers Co. came together to create one more way to help kids going through different phases when learning little life lessons from their parents. Taking advantage of Daniel Tiger’s huge popularity among little kids, PBS wanted us to create a mobile app for parents to use as a tool when teaching their children on how to deal with dificulties and new chalenges in life. Tha app consists in having a vast collection of songs that will help the kids to understand how to deal with challenges and at the same time adding tips for parents to learn on how to approach each issue in the best way possible.

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AND THE CREDITS GO TO:
RED Interactive Agency

Creative Director: Rick Dias
Art Director: Aaron Kim

Tech Director: Mathieu Vignau
Strategy: Dzuy Linh

Project Manager: Barry Chiang